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  • DOLCE&GABBANA

  • LUXOTTICA GROUP
  • MERCHANDISING CONCEPT
  • THE SUMMER D&G WINDOW SCREEN

The Dolce&Gabbana limited edition collection of sunglasses named “Stripes” is worthy of a unique window. Summertime, the beach, a striped parasol and the striped Dolce. When creating and designing the window it was our top priority to make the product alive in the window yet creating an environment that builds the atmosphere around the sunglasses. We expected the bystanders to be curious and interested and the result was immediate. People loved the window and they were buying the sunglasses. PVC banner, a deck chair, a lot of sand, shells, a small table, two Dolce&Gabbana sunglasses and of course our great colleagues working on graphics and decoration.

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